About - Recruitment Extra
Recruitment Extra is a high quality monthly trade magazine, published by Thomson Reuters. Recruitment Extra regularly features a blend of industry news and developments, editorial features and individual and business profiles. Each issue includes a high level of participation from business leaders in recruitment companies and corporate organisations.The information provided in recruitment extra is supplied by industry contributors and our own editorial team, covering a plethora of issues such as training and development, management, technology, employment law, recruitment and retention, industry events and people. For more information please visit http://www.recruitmentextra.com.au/
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How does a company that has a ‘solid’ brand fare against a similar company of a less well known brand when it comes to the
4:25pm Monday 16 August 2010 - Recruitment Extra Positive brand recognition is worth its weight in gold. If creating and retaining that recognition is achieved cost effectively, you would expect to pay a premium for the company with the greater brand recognition. You would also expect to see the value of that brand recognition being reflected in the quality of the profits, operations and service delivery. Direct URL: http://sites.thomsonreuters.com.au/recruitment-extra/2010/08/16/how-does-a-company-that-has-a-%e2%80%98solid%e2%80%99-brand-fare-against-a-similar-company-of-a-less-well-known-brand-when-it-comes-to-the-value-of-the-business/ | View Full Article Email Article |
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