About - Recruitment Extra
Recruitment Extra is a high quality monthly trade magazine, published by Thomson Reuters. Recruitment Extra regularly features a blend of industry news and developments, editorial features and individual and business profiles. Each issue includes a high level of participation from business leaders in recruitment companies and corporate organisations.The information provided in recruitment extra is supplied by industry contributors and our own editorial team, covering a plethora of issues such as training and development, management, technology, employment law, recruitment and retention, industry events and people. For more information please visit http://www.recruitmentextra.com.au/
 |
Finding talent is like selling beer: Get the basics right and they will come
12:01pm Thursday 15 October 2009 - Recruitment Extra Recruitment and beer have similar challenges in their respective brand categories. They are both in a mature, ultra competitive market. Brands quite often close the sale in the shopping process. Consumers – your clients and candidates – refer back to their association with the brand when making their final purchasing decision. In a close race, it is “who” and “what” the consumer wants to be associated with that will get you over the line first. Direct URL: http://sites.thomsonreuters.com.au/recruitment-extra/2009/10/15/finding-talent-is-like-selling-beer-get-the-basics-right-and-they-will-come/ | View Full Article Email Article |
« Back to Recruitment Extra's articles
