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Destination Talent Using word of mouth to spread your story
3:42am Thursday 23 July 2009 - Destination Talent

If you are a CEO, no one really trust you. Any day consumers prefer the opinion of their friends or peers. In his groundbreaking study, Frederick Reichheld, argues that a company’s growth is strongly tied to the voluntary marketing efforts of loyal customers; fans recommending and selling on behalf of a company. In other words, [...] Related posts:Trust and word of mouth strategy for talent solution providersUsing social media to tell your story – 1The importance of ‘trust’ for talent solution providers



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